Rockyfied Roundup | Whats going on in the search industry | 5/17/07

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Some interesting developments have happend in search this week. Check out what I found for this week.
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Rockyfied Roundup | Whats going on in the search industry | 5/10/07

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After a long week of putting together a new company and dealing with a lot of drama and stress I was still able to do a few posts this week and my normal “round up”. I know thats kind of all I have been throughing everyone lately but I promise I have a lot of great posts in store and things have just been a little crazy for me lately.

Check out todays Rockyfied Roundups.

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Rockyfied Roundup | Whats going on in the search industry | 5/3/07

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Some very interesting things in search are happening this week. Check out what I have found. (more…)

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Rockyfied Roundup | Whats going on in the search industry | 4/27/07

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Among my many blog post browsing I do daily I have found a few things in the industry that I feel are worth republishing. Some interesting things are happening this week in search and they are things you MUST KNOW ABOUT.
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Rockyfied Roundup | Whats going on in the search industry | 4/21/07

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I have been late to post recent activity in the search engine industry. I have been really busy plus my trip to SES NY has put me back a little bit but I wanted to keep my readers up to date if they have not seen some of this information already. Some very interesting stuff is going on in the search industry.

Google’s Eric Schmidt announces that YouTubes “claim your content” is almost ready, reports Search Engine Land.

Googles Matt Cutts says there is a new way to report sites that offer paid links. Although we know google has been after paid links for a while this opens up a big can of worms for us SEOs. I have heard rumor that link brokers are currently working on ways to get around this. Aaron walls talks about the real reason google doesnt like paid links, see todd mailoats link communist post here.

Kris Jones from Pepper Jam Search reports Google to buy Double Click for 3.1 billion dollars. Double Click is an SEO firm which makes this news very shocking. Read coverage on pepperjamsearch blog and loren baker talks about what google might do with double clicks marketing company called Performics.
Search Engine Journal talks about MSNs tellme new services that are competing with Goog 411.

Ebay is reportedly acquiring stumble upon which makes me very nervous on the future usage of stumble upon, tech crunch reports.

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Rockyfied Popular Post Roundup | See my most popular SEO blog posts

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I just wanted to list out some of my most popular posts. I hope my new visitors enjoy

• Google Filters, how to get around them and exploit their loop holes
• 18 PPC secrets to help you improve your efforts and maximize your ROI
• 31 reasons why SEOs suck - 53 reasons why We Rock!
• Cultivating a blog community in 10 steps | Part 1
• 10 Easy Steps for Evaluating Directory Submissions | How to choose the right directories
• Newsvine Algorithm and potential ranking factors for exposure.
• 6 minute link partner evaluation
• 15 types of links and how to get them
• Mobile Search, its future and how to optimize it
• Interview with Rand Fishkin of SEOmoz.org and Joe Whyte | SEO Corner
• Pre-production SEO and Googles Crawl Cycle

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Rockyfied Roundup | Whats going on in the search industry 3.26.07

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I have been keeping track of the things that are going on in the industry and I wanted to post some quality thoughts, posts and ideas I have found recently.
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Rockyfied Roundup | Whats going on in the search industry | 2/27/07

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Get ready for the rockyfied roundup. Here is a list of some of the best post’s over the last couple weeks that I have found that I would like to share.
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Rockyfied Roundup | Whats going on in the search industry

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Search Marketing Standard - Garrett French talks about 3 black hat marketing concepts.

Rush Hour - Neil, Cam and Brian from copy blogger talk about social media and blog content.

Gmail gets open to the world - Danny sullivan tells us how gmail is stopping invitations and offering open invitations to anyone anywhere.

Local Search - Over at Wolf Howl is an ongoing local search interview with many leading industry professionals

No follow issues - Loren Baker from searchenginejournal.com talks about why rel=nofollow just plan sucks

How to handle Haters - Darren Rowse examines how monks POV’s can help when your blog is attacked.

Scoreboard Media - How to generate traffic without SEO

Link Baiting Guide - Andy Hagans master link baiting guide

17 common PPC mistakes - igor mord from SEOmoz talks about 17 common PPC mistakes

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Newsvine Algorithm and potential ranking factors for exposure.

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As I do more and more social media optimization I can see that there is a pattern to most of these sites. Just like there is a pattern to SEO and Marketing (a formula … if you will). The exciting thing about all of these types of jobs is that every keyword, every site and every social media is different and gives us the opportunity to stay on our toes.

I was recently working on newsvine.com looking into how to draw traffic and how to get articles onto the first page of a given catagory. While I was looking this site over I jotted a list together of potential ranking factors for newsvine.com.

• Reputation of Profile
  • How many friends does a profile have
  • How many people have you on their watchlist
  • How long your profile has been around
  • How well your articles and or seeds have been received
  • Are a majority of users story or articles from ONE url
  • How many times a article or seed has become popular
  • Your vineacity rank
  • How many articles you have submitted and how well they have done
  • How many popular comments you have received
• Reputation of friends profile
  • How reputable a friends profile is gives weight on votes on your own post
• Comments
  • How many comments does a certain story get
  • How many positive votes do the comments get
• Submit a like story related to what has been submitted by newsvine for your specific targeted catagory.
  • A majority of links that are submitted that are related to a newsvine story tend to appear under the top seeds section
• What domain name a story is submitted from
  • A majority of “wires” come from newspaper sites and writers and do not have many comments or votes but are on the top page because of where they are submitted from.
• Groups
  • How many groups you are a member of
  • How active you are in the groups
  • how long you have been in a group
• Number of views
  • A high number of views with no votes could mean no one likes the story and subsequently your entry will never make it to a top page.
  • Length of views
• Hand Jobs
  • Just like some of the major search engines and social media sites there is a good chance they do hand jobs thanks to people like me
• Source of votes
  • Tracking IP addresses
  • Tracking browser id’s
  • Tracking login account ID’s could help newsvine keep track of vote groups who’s sole purpose is to vote, comment and help rank articles on the home page or sub page
• Follow the Code of Honor!
• The “Freshness Factor”
  • How new the article is. Older content will get pushed down eventually.

Something that I found pretty interesting is that newsvine actually gives you some sort of insight into there ranking algorithm by showing you a chart they call “vineacity”. I have posted the image below. Special thanks to Aine MacDermot for some extra insight into how newsvines ranking is determined.

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